Managing A Multigenerational Workforce: HR Strategies For Employees Across Different Generational Cohorts In The Retail Sector of West Bengal. Journal of Asia Entrepreneurship and Sustainability, [S. l.], v. 22, n. 3s, p. 337–346, 2026. DOI: 10.66635/jej6ah10. Disponível em: https://asiaentrepreneurshipjournal.com/index.php/jaes/article/view/329. Acesso em: 27 may. 2026.